According to a report from Sojern, destination marketing organizations (DMOs) face various challenges, including keeping up with technological changes and measuring the return on investment from their...
Artificial intelligence is rapidly transforming many industries, including tourism. Destination management organizations (DMOs) can significantly benefit from incorporating AI. This advanced technolog ...
A recent Digital Tourism Think Tank (DTTT) study, titled "State of Destination Marketing 2024," sheds light on the current trends and challenges the tourism industry faces. The study surveyed approxim...
Social media platforms are a crucial part of the inspiration and research process regarding travel. However, its role in the travel industry goes beyond just showcasing picturesque locations. Social m...
Jamaica's Minister of Tourism, Edmund Bartlett, announced that the destination has taken in $5.7 billion in revenue since its borders reopened in June 2020. The data also shows that the island welcome...
