WHAT DO TRAVELLERS LOOK FOR WHEN CHOOSING A DREAM HOLIDAY DESTINATION?

Cecilia Garland -
Planning a dream holiday is one of life’s luxuries, and with solo travellers, couples and families all searching for the perfect break, each of these groups are probably looking for completely differe ...

THE NUMBER OF TOURISTS IN MOROCCO INCREASED

Alec Hills -
Morocco's tourist arrivals reached a record 2.9 million in the first quarter of 2023. This is an increase of 17% compared to the same period in 2019. ...

ECUADOR TO INVEST USD 3.3 MILLION IN INTERNATIONAL TOURISM MARKETING

Kevin Eagan -
The Ministry of Tourism of Ecuador presented the Marketing Plan for 2022, as well as the objectives up to 2025. The 2022 to 2025 tourism investment budget is USD 47.3 million, divided in four years, ...

MARKETING TRENDS FOR HOTEL'S SOCIAL NETWORKS

Richard Moor -
Despite the latest digital trends, working the hotel's social networks is still not valued as a central strategy in hotel marketing: especially if we compare its value with that represented by SEO and ...

TRAVEL INFLUENCERS – A NEW PHENOMENON IN THE WORLD OF TOURISM

Pat Hyland -
The world is changing in a very dynamic manner, and this is also reflected in the tourism industry. A phenomenon that has been growing in popularity in the last couple of years is that of travel influ ...