RUGBY WORLD CUP BOOSTED FRENCH TOURISM
The Rugby World Cup played a significant role in achieving good French tourism results. According to Atout France, the state promotion agency, revenues increased to 50.4 billion euros from January to ...
PORTUGUESE TOURISM BENEFITS FROM THE WAR IN UKRAINE
The outlook for the Portuguese tourism during this summer is positive and the demand should reach the figures close to 2019. Foreign tourists are fleeing destinations such as Turkey and Greece and the ...
OVERTOURISM'S PROBLEMS IN ITALY: AN AUTUMN OF OBSTACLES
During the season, new issues appeared on the market that Italian tourism will have to deal with for most of 2024. ...
40 MILLION VISITORS IN THAILAND IN 2024 – IS THAT REASONABLE?
The Thai government has introduced measures to "boost tourism" and is forecasting a record 40 million visitors and 3.1 trillion baht in tourism-related revenue next year. This expected revenue would b ...
MARKETING TRENDS FOR HOTEL'S SOCIAL NETWORKS
Despite the latest digital trends, working the hotel's social networks is still not valued as a central strategy in hotel marketing: especially if we compare its value with that represented by SEO and ...
