AI IN TOURISM IS A GAME CHANGER FOR DESTINATION MANAGEMENT ORGANIZATIONS

Artificial intelligence is rapidly transforming many industries, including tourism. Destination management organizations (DMOs) can significantly benefit from incorporating AI. This advanced technolog ...

COLORS OF TOURISM: A MARKETING OPPORTUNITY

Kevin Eagan -
Colors – there is so much magic and meaning behind them. The advertising industry, through tourism neuromarketing, is taking advantage of that to get into the heart of the consumer. The colors of tour ...

VENICE WILL CHARGE ADMISSION TO VISITORS FROM SPRING 2024

Andrew J. Wein -
The City Council of Venice, located in northeastern Italy and known for its canals, has passed a resolution requiring visitors to pay an entrance fee or an "access contribution." Initially, the fee wi ...

NEW MEASURES TO PREVENT CHAOS IN THE ACROPOLIS

Sara Thopson -
The queues of tourists waiting to visit the Acropolis and Museum in Athens are becoming increasingly lengthy. The Greek Minister of Culture has declared that swift new measures will be taken to addres ...

AMERICAN TOURISTS POSITIVELY SURPRISED ITALIAN TOURISM

Nik Fes -
According to the President of Federalberghi Bernabò Bocca and the Minister of Tourism, Daniela Santanché, American tourists are expected to play a significant role in the Italian tourism industry in 2 ...