TIKTOK TOURISM: UNDESIRABLE VIRALITY FOR UNPREPARED DESTINATIONS
Albania, a country that was once considered an exclusive tourist destination, has recently become a popular spot for tourists seeking hidden and affordable travel destinations. Its pristine beaches ha ...
TIKTOK AS A MARKETING TOOL FOR DESTINATION BRANDING
TikTok is a platform that needs no further introduction. After the lockdown in 2020, TikTok has become one of the most widely used social media platforms, and its growth remains exponential worldwide. ...
CHINESE TOURISM GIANT UNVEILS THE FIRST LARGE-SCALE VERTICAL AI MODEL FOR TRAVEL
In 2023, large-scale AI models will bring a wave of transformation to the world, and how to realize their application in vertical fields has become the focus of various efforts. ...
DIGITIZING HOTELS FOLLOW THE TOURISM RECOVERY
After a two-year hiatus, the tourism industry is seeing the light again. The desire to travel is present and everything pointed to 2022 as a year of recovery. Despite the social, political and economi ...
VISUALS FOR TOURISM COMMUNICATION STRATEGY
Many times, marketing is based on visual content presented to the potential clients to attract them to one’s services. Any tourism communication campaign should be planned well using quality sources o ...
