With the summer holiday approaching many tourists contemplate the way they are going to spend their so-long-awaited leisure time. This year however the direction of the travelers’ interests might be slightly different - the new 7 wonders will be revealed to the world! Taj Mahal, Stonehenge, or the Great Wall of China? Which is going to belong to the wonder-full list? Which is going to enjoy the increased interest of travelers and greater incomes from tourism? Let us wait and see.
Our current issue also focuses on the promotion strategies in the spa industry as well as the peculiarities of destination branding. What should be different when promoting New York City or a new type of polo shirt? What do we need to be aware of? Let us learn from the experts