Management: Event Management
ARTICLES
Fairs & Eventology: The Pathway to Greater Profits
In the summer of 2004 I began an extended journey to re-discover the roots and wings of human celebration. My travels took me to central Australia and Uhluru (Ayre’s Rock) as well as western Uganda and the Mountains of the Moon. Ayre’s Rock is the sacred icon of the aboriginal people and to this day is one of the greatest treasures. This sacred site is owned by the aboriginals and leased to the government of Australia for tourism purposes. Upon this site the aboriginal people have performed ...
Planning an Event – Step by Step Guide
These simple steps will help event planners to decide if their events are valid, achievable and will meet the desired objectives and investment (both of time and money). This is the stage where you have to ask a lot of questions.
What can events be for?
There are many reasons for holding an event. Events are the best way to communicate – events are live – events are face to face – events are interactive.
Businesses use events to communicate with their staff, their current (and potential) cust...
Fairs and Exhibitions: Working for Participants
Ben Hessler, Marketing Director of G.S.A.R. MARKETING answers the questions of the Travel-Review editor Oksana Petrunko
Q -In this interview we would like to focus on corporate events your company organise and discuss from a professional perspective the skills and facilities that make such events successful. Would you please describe your activities for our readers?
A - For thirty years, CONVENCO –parent company- GSAR Marketing has organized over one thousand corporate events all over the...
Highlighting the Benefits of Conferences
New research from the UK’s national tourist boards highlights the exceptional value of conferences, meetings and incentive programmes and the contribution they make to the health of the L74 billon visitor economy, the director of the British international Torvald de Coverley Veale told in the magazine Destinations...
Conference calls – meetings of tomorrow
Konftel, a leading company within loudspeaker communication and audio technology, made a survey that shows big sales opportunities for its products - conference calls. British companies spend huge amounts of money on business travels. Only some 30% of companies nowadays use the conference calls. The conference calls offer easier, faster and cheaper way how to hold meetings...