SWISS TOURISM MARKETING NEEDS TO CHANGE
Like the human cargo of a cruise ship giant over Venice, displeasure over mass tourism is waking up in Switzerland as well. “You can barely ride the bicycle along the Zytgloggen, because the hordes of ...
TOURISM AND TERRORISM – A SINGLE ACT WITH LIMITED EFFECT
The recent Barcelona and Brussels attacks have once again made many people fear the impact of such events. Especially tour operators and travel companies have quickly come up with statements about the ...
UZBEKISTAN TO DEVELOP TOURISM SECTOR AFTER YEARS OF STAGNATION
After the death of former leader Islam Karimov, Uzbekistan is looking to open its doors to the world. Shavkat Mirziyoyev, President of Uzbekistan, signed a decree on August 16. A decree “On Priority M ...
THE IMPORTANCE OF CONTENT MARKETING FOR TOURISM INDUSTRY
Content marketing is increasingly added to the marketing mix of advertising companies in the tourism industry. A content coordinated media presentation of a company or a region forms the basis for a s ...
DIFFERENT DRINK DRIVING LIMITS ACROSS EUROPE
All travelers planning to visit Europe and rent a car while on holiday should get familiar with the traffic rules as well as the limits for alcohol use while driving. Violating the regulations could r ...