IS AI MODE BY GOOGLE A GAME-CHANGER FOR THE TRAVEL INDUSTRY?

Google is making waves in the AI sphere. Their newly launched “AI Mode,” presented at Google I/O 2025, aims to recapture ground lost to ChatGPT and burgeoning competitors such as Perplexity. ...

SWISS REGULATOR ORDERED BOOKING HOLDINGS TO SLASH HOTEL COMMISSIONS BY 25%

Vanderlei J. Pollack -
In a rather significant move, Switzerland's Price Supervisor has decided that Booking.com needs to lower its hotel commission rates for Swiss accommodation facilities, cutting them by about 25%. They ...

AIRBNB’S NEW SERVICES RAISE QUESTIONS ABOUT SUSTAINABILITY MEASURES

Nils Kraus -
Airbnb's recent move to broaden its services—think chefs, masseuses, stylists, and the reboot of Airbnb Experiences across numerous cities—is undeniably ambitious. Yet, surprisingly, there's a lack of ...

BRAZIL’S TOURISM NUMBERS ARE EXPECTED TO BREAK RECORDS IN 2025

Vanderlei J. Pollack -
Brazil is on course to greet an unprecedented eight million international tourists in 2025, exceeding even their ambitious 2027 targets, according to Embratur, the Brazilian Agency for International T ...

SPORTS TOURISM IN ITALY BRINGS 8.7% MORE OVERNIGHT STAYS

Vanderlei J. Pollack -
Italy, celebrated for its cultural heritage and picturesque scenery, is also making significant strides in sports tourism. ENIT, the country’s National Tourism Agency, reports that around 556,000 inte ...