TRAVEL DESTINATIONS ARE MORE POPULAR DUE TO LOCAL CURRENCY DROP

Nils Kraus -
The devaluation of the Turkish lira brought down the prices of packages to Istanbul, Rio de Janeiro can be much cheaper, and other traveling opportunities arise in Southeast Asia with local currency d...

HOW INSTAGRAM HAS SHAPED THE TOURISM BUSINESS

Pat Hyland -
Did you know that 48% of Instagram users use this social network to discover and choose the destinations they will visit during their trips? The figure has been growing over the years, making it an es...

SURPRISING RESULTS: TRAVEL COMPANIES FAIL TO INVEST IN DIGITAL TRANSFORMATION

Theodore Slate -
Digital technology has completely changed the tourism industry. Despite that however, only 25% of tourism companies invest in digital transformation, as if the decision-makers fail to face this major ...

ONLINE TOURISM MARKETING AND WHY IS IT IMPORTANT FOR YOU?

Nils Kraus -
When it comes to tourism strategies, marketing has positioned itself, without a doubt, as the main tool for most companies directly or indirectly involved in the travel and hospitality industry. Why?...

U.S. MEDICAL TOURISM - STEADY GROWTH

Pat Hyland -
Since ancient times people have turned to travel to faraway lands in the pursuit of health and wellness, as well as recreation and spiritually enlightened. The ancients travelled to Greece, North Afri ...