TOURISM IN ICELAND: IN THE FACE OF SHOCKS

Theodore Slate -
After the strong decline in visitor numbers caused by the bankruptcy of airline Wow Air last May, Iceland focuses on sustainable tourism and targets a higher-end clientele. ...

PORTUGUESE TOURISM HAS A NEW GOAL: DOUBLING ITS REVENUE BY 2027

Cecilia Garland -
The Portuguese government wants to take full advantage of the recent euphoria that tourism has been experiencing and set new and even more ambitious goals – to achieve a growth of 4% on an annual basi...

HOLLAND STARTS REBRANDING AS THE NETHERLANDS

The Netherlands is a country located north of Belgium and west of Germany and for many people it is informally known as Holland, which is actually the name of one of its regions. The authorities decid...

CATALAN TOURISM PLAN LAUNCHED TO INCREASE TOURIST EXPENDITURE

Justin N. Froyd -
David Font, director of the Catalan Tourist Board (CBT), introduced the Tourism Marketing Plan 2018-2022, whose main objective is for Catalonia to become one of the top three tourist destinations in E...

TOURISM COMMITTED TO GENDER EQUALITY

Samuel Dorsi -
According to the “Global Report on Women in Tourism”, more and more women are challenging the gender stereotypes in the industry....
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