HYBRIDIZATION IN TOURISM HAS BROUGHT NEW CONCEPTS
What do Glamping, Bleisure and Workation have in common? Hybrid concepts are flooding the tourism sector. Many experts use the term of the hybridization to describe these new tourist practices halfway ...
TOURISM INFLUENCER MARKETING MAY HELP COMPANIES OUT OF CRISIS
Tourism and travel influencers have suffered enormously during the covid crisis. Experts however point out that there are ways how to bounce back by focusing on new angles in tourism influencer market ...
