ONLINE TOURISM MARKETING IS ESSENTIAL IN THE TIMES OF ISOLATION

Andrew J. Wein -
After an understandable panic about whether or not to stop web-marketing campaigns immediately following the confinement announcements, new strategies of online tourism marketing are emerging in the t ...

GERMAN AUTHORITIES PROMOTE SUSTAINABLE HOLIDAYS IN THE COUNTRY

The Covid 19 pandemic has further raised travelers' awareness of sustainability around the world. The interest in intact nature, careful use of resources and mindfulness for one's own well-being are g ...

TRAVEL RECOVERY WILL COME – GET READY NOW!

Tomas Haupt -
Currently, there are many uncertainties for both the travelers and the travel trade professionals in particular. Will leisure customers be willing to travel this summer? Will corporate customers be ab ...

ENSURING SMOOTH TRAVEL EXPERIENCES FOR YOUR CUSTOMERS

Theodore Slate -
In a world that is moving faster and faster and where digital technology is becoming increasingly important, tourism professionals have a great deal to play for. To offer a perfect travel experience t ...

HOTELS REOPENING: TIPS FOR THE RECOVERY OF BUSINESS

Justin N. Froyd -
As of March 1, 2021, 50% of global online searches related to travel are made between 0 and 21 days in advance, and 15% are for trips taking place between 30 and 60 days from the search date. While it ...