A hotel website is a crucial touchpoint in the customer journey and is usually the first interaction potential guests have with your business. Therefore, optimizing it to provide a positive user exper ...
There are numerous strategies of promotion and communication, but to well inform your customers and prospects, or to propose new tourist destinations or promotional offers, nothing is like the sending ...
After a two-year hiatus, the tourism industry is seeing the light again. The desire to travel is present and everything pointed to 2022 as a year of recovery. Despite the social, political and economi ...
The year looks particularly positive for the French hotel sector, according to data analyzed by a digital marketing platform Sojern, a platform dedicated to the tourism industry. ...
Tourism emerges as an attractive and ever-growing sector in the dynamic U.S. labor landscape. Those who have earned a degree in tourism can participate in a vibrant and diverse industry and wonder wha ...