WAR IN UKRAINE AFFECTS SWISS TOURISM MORE THAN EXPECTED

Vanderlei J. Pollack -
Credit Suisse has published an outlook for the coming summer tourism season. The war in Ukraine is likely to have a greater impact on Swiss tourism than expected. ...

CHINESE TOURISM GIANT UNVEILS THE FIRST LARGE-SCALE VERTICAL AI MODEL FOR TRAVEL

Anna Luebke -
In 2023, large-scale AI models will bring a wave of transformation to the world, and how to realize their application in vertical fields has become the focus of various efforts. ...

HOTEL BOOKINGS CONFIRM THE GLOBAL TRAVEL RECOVERY TRENDS

Anna Luebke -
Since the outbreak of the pandemic, hoteliers have had to rethink many aspects of their business in order to implement new safety measures, adapt to the changing needs of tourists and survive in an ex ...

SUMMER TOURISM SEASON IN AUSTRIA ALMOST AT PRE-CRISIS LEVEL

Sara Thopson -
"The current tourism balance sheet shows the popularity of Austria as a summer destination and thus above all the competitiveness of our offer and the strength of domestic tourism. With 77.88 million ...

COLORS OF TOURISM: A MARKETING OPPORTUNITY

Kevin Eagan -
Colors – there is so much magic and meaning behind them. The advertising industry, through tourism neuromarketing, is taking advantage of that to get into the heart of the consumer. The colors of tour ...