DESTINATION MARKETING – DEMOGRAPHIC DATA ARE STILL ESSENTIAL

Richard Moor -
A recent Digital Tourism Think Tank (DTTT) study, titled "State of Destination Marketing 2024," sheds light on the current trends and challenges the tourism industry faces. The study surveyed approxim ...

SPRING FESTIVAL HOLIDAY: CHINESE TOURISTS EXPLORED THE SOUTHEAST ASIA

Michael Trout -
During the recent eight-day Spring Festival holiday, Chinese tourists once again proved their significant contribution to the tourism industry of different countries worldwide. Various industry data s ...

WHERE DO GERMANS PREFER TO TRAVEL?

Nils Kraus -
Germans enjoy traveling frequently, although they have limited flexibility when choosing destinations abroad. The Federal Statistical Office data reveals that Austria and Italy consistently rank as th ...

MILAN IS WAITING FOR THE CHINESE TOURISTS

Bill Alen -
Compared to 2019, there has been a significant improvement in Milan's tourism sector, and there is a positive outlook for the return of desired traffic, particularly from China. ...

MOST CHINESE TRAVELERS ARE FEMALE

Sara Thopson -
A recent travel sentiment survey by China Trading Desk found that 62% of outbound Chinese travelers were female. Among them, nearly 40% were between 18 and 24, while a little over 27% were between 25 ...