TIKTOK AS A MARKETING TOOL FOR DESTINATION BRANDING
TikTok is a platform that needs no further introduction. After the lockdown in 2020, TikTok has become one of the most widely used social media platforms, and its growth remains exponential worldwide. ...
POTENTIAL OF AI TECHNOLOGY IN TOURISM IS IMMENSE
Tourism companies increasingly use AI to enhance customer experiences and gain competitive advantage. This trend marks a new era for the industry. By adopting AI technology, these businesses can provi ...
COLOMBIAN TOURISM INDUSTRY BENEFITS FROM FOREIGN INVESTORS
As a part of the economic recovery, ProColombia released details of new Colombian tourism projects with foreign capital that are being developed in the country. According to their calculations and a r ...
NIGHTLIFE IS ONE OF THE MAIN ATTRACTIONS IN SPANISH DESTINATIONS
During the summer, coastal tourist areas in Spain see a significant increase in social activity, particularly in leisure venues along the coast. A recent study by the National Federation of Leisure an ...
BEDBUG CRISIS IN FRANCE RAISES TOURISM SECTOR CONCERN
France is getting concerned about the spread of bedbugs, threatening public health, safety, and the economy. The government is taking measures to control the situation and limit the spread of insects. ...
