COLORS OF TOURISM: A MARKETING OPPORTUNITY

Kevin Eagan -
Colors – there is so much magic and meaning behind them. The advertising industry, through tourism neuromarketing, is taking advantage of that to get into the heart of the consumer. The colors of tour...

TOP 5 LESS KNOWN GREEN DESTINATIONS IN THE CARIBBEAN

Larry Brain -
Warm waters, perfect temperature, endless beaches that compete in color, warmth, flavor. A leisure place enriched with beautiful landscapes. It looks just like paradise. The Caribbean is just that. An...

TOP 5 GREEN CITIES IN EUROPE

Dan Rang -
Environmentally friendly holidays are growing in popularity. Many travelers seek destinations that somehow give back to the environment. Tourism Review presents five exceptionally environmentally frie...

NATURE-BASED TOURISM: THE BAVARIAN PHENOMENON

Larry Brain -
A castle, a brewery, a village shop, several farms and small guest houses, plus many hiking and cycling trails. This is Friedenfels in the northern Upper Palatinate. An unknown place which could soon ...

HOTELIERS NEED TO KNOW: HOTEL ROOMS WITH SMART NAMES BRING MORE PROFITS

Nils Kraus -
Ever wondered if a room’s name plays a part when securing a reservation? Several revenue management experts think so, and they urge hotel managers to think twice before naming their hotel rooms the ol...
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