JORDAN’S TOURISM HOPES FOR THE RETURN OF TRAVELERS IN 2026
Jordan’s tourism economy faced difficulties after the Gaza war started in October 2023. The sector is vital for the economy. The country remains politically stable and safe relative to the region. ...
BULGARIAN TOURISM TO BENEFIT FROM ENTERING THE EUROZONE
Bulgaria officially became the 21st member of the eurozone on January 1, 2026. The country replaced the Bulgarian lev with the euro nearly 20 years after joining the European Union in 2007. This event ...
PERSONAL BUSINESS TRAVEL REMAINS INDISPENSABLE IN A FRAGMENTED WORLD
Trade conflicts and geopolitical tensions are rising. The global economy is breaking apart. Companies must rethink supply chains and market strategies, but deglobalization creates a new focus on physi ...
GEN Z TRAVELERS RESHAPE THE HOSPITALITY INDUSTRY
A major generational shift is happening in tourism and hospitality. Generation Z (born between the mid-1990s and early 2010s) is becoming the industry's main customer and its new workforce. ...
TOP PERFORMING TRAVEL DESTINATIONS IN 2025
The year 2025 is gone. Air travel data shows stable demand for classic global hubs. Selected travel destinations also saw impressive growth. This data comes from ForwardKeys' year-end analysis of inte ...