SMS MARKETING FOR TOURISM IS A USEFUL TOOL

Kevin Eagan -
There are numerous strategies of promotion and communication, but to well inform your customers and prospects, or to propose new tourist destinations or promotional offers, nothing is like the sending ...

FIGHTING MASS TOURISM – SALZBURG TO LIMIT THE NUMBER OF HOTEL BEDS

Pat Hyland -
2019 was the next record year for tourism in Salzburg. The overnight stays rose by 5.3 percent to 3.31 million and arrivals by 4.9 percent to 1.91 million. ...

BIG DATA CAN IMPROVE REVENUE MANAGEMENT IN THE TRAVEL AND HOSPITALITY INDUSTRY

Chris Grad -
In today’s business environment, the most valuable asset to an organization has become the data about their customers and potential customers and the ability to mine, understand and make revenue and c ...

HOTEL MARKETING: EVERYTHING YOU SHOULD KEEP IN MIND

Samuel Dorsi -
To succeed in such a huge yet highly diversified industry like the hotel and hospitality field, which is constantly evolving, it is important to keep up with the latest trends to avoid being left behi ...

GERMAN TOURISM REGIONS EXPECT A GOOD EASTER TURNOVER

Nils Kraus -
Easter marks the beginning of the travel season for German tourism. People visit relatives or go on vacation. After two years of Corona pandemic, hotels and restaurants in Germany hope that as many gu ...