SPANISH HOTEL INDUSTRY: OCCUPANCY IN 2022 WAS 10% LOWER
The Spanish hotel industry has matched 2019 revenue and price levels with the challenge of continuing to improve in occupancy. Last year, Spanish hotels recorded an average daily price that hovered ar ...
HOTEL TRENDS 2022: NEW TECHNOLOGIES, GREATER PERSONALIZATION
Innovation has always been the watchword of the travel and hospitality industry, which is a sector in constant evolution. Today, digitalization is at the center of all tourism accommodation profession ...
SMS MARKETING FOR TOURISM IS A USEFUL TOOL
There are numerous strategies of promotion and communication, but to well inform your customers and prospects, or to propose new tourist destinations or promotional offers, nothing is like the sending ...
BIG DATA CAN IMPROVE REVENUE MANAGEMENT IN THE TRAVEL AND HOSPITALITY INDUSTRY
In today’s business environment, the most valuable asset to an organization has become the data about their customers and potential customers and the ability to mine, understand and make revenue and c ...
BUSINESS TOURISM IS CRUCIAL FOR BARCELONA’S HOTELS
The year 2019 provided great benefits to the Barcelona’s tourism sector, but all areas suffered a great slump with the COVID-19 pandemic. After this, the industry in Barcelona and in other cities is s ...
