MARKETING TRENDS FOR HOTEL'S SOCIAL NETWORKS
Despite the latest digital trends, working the hotel's social networks is still not valued as a central strategy in hotel marketing: especially if we compare its value with that represented by SEO and ...
U.S. AIR TRANSPORT INDUSTRY IS READY FOR TAKE-OFF
The air transport industry, which was thought to have been wiped out and frozen for many years, is now starting to recover. This is especially true in the United States. During the Easter weekend, Ame ...
AIRBNB IN FRANCE ISN'T WHAT IT USED TO BE
Starting in September 2023, a new regulation was introduced in New York, regulating short-term rentals. As per the new rules, renting out your accommodation for less than 30 days is illegal unless the ...
ARTIFICIAL INTELLIGENCE BECOMES ESSENTIAL TO HOTEL MANAGEMENT
The increase in travel in the summer brought up the problem of labor shortage in the tourism sector. Hotel management had prepared for such a situation; however, the crisis turned out to be more serio ...
EUROPE’S COVID STRATEGY HAS FAILED SUBSTANTIALLY
The EU’s strategy is halfway between the Chinese – with strict lockdowns – and the US – keeping the economy open – yet shows the worst results of each of them. ...
