MICE TOURISM IN SPAIN INCREASED PROFITABILITY BY 35% COMPARED TO 2019
Corporate travel in Spain is experiencing a significant recovery, which is why MICE tourism has increased its profit by 35% in the first quarter of the year compared to 2019, according to a study carr ...
U.S. HOTEL SECTOR ON THE ROAD OF SUCCESS
In 2022, the hotel and motel industry in the United States recovered and even flourished. Demand was so strong that average daily rates (ADR) increased along with occupancy, setting the stage for a re ...
THE MICE SEGMENT IN BARCELONA ACCOUNTS FOR 19% OF TOTAL TOURISM
In 2023, Barcelona experienced a recovery in the MICE (Meetings, Incentives, Conferences, and Exhibitions) segment after the setbacks caused by the pandemic. ...
ANALYSIS: FOUR PROFILES OF BUSINESS TRAVELERS
According to a recent report by McKinsey & Company, the speed at which business travel is gradually recovering varies by distance and purpose of travel. Regional travel is among the first to return, f ...
ROBOTS IN HOTELS: WHERE WILL WE SEE THEM?
The Spanish Hotel Technological Institute (ITH) conducted a viability study of the implementation of robotics in certain hotel processes. ...
