DESTINATION MARKETING – DEMOGRAPHIC DATA ARE STILL ESSENTIAL

Richard Moor -
A recent Digital Tourism Think Tank (DTTT) study, titled "State of Destination Marketing 2024," sheds light on the current trends and challenges the tourism industry faces. The study surveyed approxim ...

A WAVE OF LAYOFFS IN TRAVEL TECH COMPANIES

Gary Diskin -
Several travel tech companies across the Atlantic have announced layoffs since the summer. Expedia, TripAdvisor, Navan, and now Sojern, a digital marketing platform for the tourism industry, have anno ...

BUDGET-FRIENDLY TIPS FOR A CAMPERVAN TOUR IN NEW ZEALAND

Ashley Nault -
New Zealand, renowned for its breathtaking landscapes and diverse wildlife, has become a top choice for travelers seeking unique adventures. Among the many ways to traverse its diverse terrains, touri ...