COLORS OF TOURISM: A MARKETING OPPORTUNITY

Kevin Eagan -
Colors – there is so much magic and meaning behind them. The advertising industry, through tourism neuromarketing, is taking advantage of that to get into the heart of the consumer. The colors of tour ...

WILL ECOLABELS BE VITAL FOR TOURISM?

Larry Brain -
Many of ecolabels appear on websites, on the facades of accommodation providers or even on beaches. For 30 years now, labels have been developing in tourism, to guide travelers towards more environmen ...

HISTORICAL VILLAGES OF PORTUGAL JOIN IN NATIONAL CAMPAIGN FOR RESPONSIBLE TOURISM

Summer is the time of year with the highest number of people in natural and protected areas. To raise awareness among visitors, the Historical Villages of Portugal - Association for Tourism Developmen ...

ALTERNATIVE TOURISM – DISCOVER MORE ABOUT YOUR DESTINATION

Sara Thopson -
Alternative tourism offers an option to attract adventurers who seek to go beyond traditional travel, that is, to captivate that tourist who is inclined to have direct contact with nature, who is look ...

CORONA'S LOSSES IN BAVARIA DUE TO THE TOURISM DROP

Wayne M. Gore -
A new detailed study commissioned by the Bavarian Ministry of Economic Affairs shows how much money the Bavarian economy has lost due to the tourism slump during the Corona pandemic. So-called total t ...