HOW MUCH DOES A TOURISM GRADUATE EARN IN THE U.S.?

Vanderlei J. Pollack -
Tourism emerges as an attractive and ever-growing sector in the dynamic U.S. labor landscape. Those who have earned a degree in tourism can participate in a vibrant and diverse industry and wonder wha ...

THE FUTURE OF DIGITAL TOURISM MARKETING

Larry Brain -
The future of digital tourism marketing lies in programmatic marketing, which currently represents 62% of advertising investment worldwide and about 91% in the United States. ...

SOCIAL MEDIA PLATFORMS ARE ESSENTIAL FOR TRAVEL AND HOSPITALITY SECTOR

Larry Brain -
Almost 17 years after Facebook first introduced advertising, the importance of social media marketing and social commerce continues to grow. Marketers are leveraging social media platforms to reach th ...

HOTEL DIGITALIZATION: 16% OF SPANISH HOTELS ARE DIGITALIZED

Nik Fes -
The hospitality industry, like other business sectors, has been immersed in an evolution in recent years in terms of technology. Hotel digitalization is being carried out to improve the customer exper ...

UGANDA'S TOURISM INDUSTRY: CHALLENGES AND OPPORTUNITIES

Alec Hills -
Uganda possesses abundant natural resources that can be employed in the tourism industry, but this sector has challenges. The government is committed to promoting and safeguarding this industry to max ...