TIKTOK AS A MARKETING TOOL FOR DESTINATION BRANDING
TikTok is a platform that needs no further introduction. After the lockdown in 2020, TikTok has become one of the most widely used social media platforms, and its growth remains exponential worldwide. ...
ECUADOR TO INVEST USD 3.3 MILLION IN INTERNATIONAL TOURISM MARKETING
The Ministry of Tourism of Ecuador presented the Marketing Plan for 2022, as well as the objectives up to 2025. The 2022 to 2025 tourism investment budget is USD 47.3 million, divided in four years, ...
EUROPE IS LOOKING FOR THE BEST CITIES WITH SMART TOURISM OFFER
Seven finalists aspire to become one of the two European capitals of Smart Tourism 2022. There are: Bordeaux, Copenhagen, Dublin, Florence, Ljubljana, Palma, Valencia. ...
