CHATGPT: TOURISM HAS YET TO LEARN THE AI

Larry Brain -
ChatGPT's artificial intelligence (AI) is so great at dialogue that it outshines Google and other search engines in many disciplines. When it comes to tourist services, ChatGPT by OpenAI still looks p ...

WHAT IS THE BUSINESS TOURISM FUTURE LIKE?

Richard Moor -
Business tourism generates important profits for companies as well as for the host territories. On a national or international scale, this activity is linked to various professional events such as tra ...

THE FUTURE OF DIGITAL TOURISM MARKETING

Larry Brain -
The future of digital tourism marketing lies in programmatic marketing, which currently represents 62% of advertising investment worldwide and about 91% in the United States. ...

ENSURING SMOOTH TRAVEL EXPERIENCES FOR YOUR CUSTOMERS

Theodore Slate -
In a world that is moving faster and faster and where digital technology is becoming increasingly important, tourism professionals have a great deal to play for. To offer a perfect travel experience t ...

FRANCE CONSOLIDATES ITS IMAGE AS AN INTERNATIONAL TOURIST DESTINATION

Laura Maudlin -
While the health crisis seems to have faded away in the four corners of the world, offering months of respite conducive to the resumption of tourism, France does not seem to have lost its superbness a ...