VIRTUAL REALITY IN TOURISM BECOMING MORE REAL

Bill Alen -
At a time when tourism is becoming increasingly "experiential", interactive immersion is becoming a driving factor in the purchasing experience of tourism clients. Virtual reality in tourism plays an ...

ACCOR TO LAUNCH STRATEGIC ALLIANCE TO REACH MORE CHINESE CUSTOMERS

Theodore Slate -
Accor has just signed a strategic partnership with Alibaba, the e-commerce giant. A five-year agreement which supports the strong ambitions of the hotel group in the Chinese market. ...

LONDON HOTEL INDUSTRY SET FOR RECORD YEAR IN 2020

Kevin Eagan -
London hotel industry has received a boost with the news that, as Brexit draws near, 7,995 hotel rooms across 65 new hotels will be opened next year, adding to 158,956 existing rooms and marking the l...

BERLIN WANTS TO ATTRACT TOURISTS TO ITS OUTSKIRTS

Ashley Nault -
Berlin authorities announced a new tourism concept for the German capital. Their plan is to attract tourists more to the outskirts of the city which also have a lot to offer. Another part of the proje...

TOURISM SECTOR IN GUATEMALA FACES CHALLENGES

Wayne M. Gore -
Further development of infrastructure, reducing the image of an unsafe destination, and attracting tourists for longer stays are the main challenges of the tourism sector in Guatemala. ...
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