SWITZERLAND PLANS TO FOCUS MORE ON HEALTH TOURISM

Justin N. Froyd -
After a successful summer season, the Swiss tourism board, Switzerland Tourism, plans to turn the country into one of the world's leading health tourism destinations. Starting next year, corresponding...

OKTOBERFEST – FAMOUS BEER FESTIVAL BECOMING TOO MODERN

Gary Diskin -
Every year, approximately 6 million people visit the world famous beer festival, Oktoberfest. However, surprisingly about 71% of the visitors are from Bavaria, with 58% being from the Munich area itse...

CZECH TOURISM REPORTS A RECORD OF 20 MILLION VISITORS

Ashley Nault -
Last year 20 million tourists spent their holidays in Czech hotels and other accommodation facilities, which represents a record increase of 9.1% over 2016. More than half of the guests were foreigner...

78% OF FREQUENT TRAVELERS PREFER CUSTOMIZED OFFERS

Andrea Hausold -
Frequent travelers visiting hotels regularly love being rewarded for their loyalty with personalized and unique experiences, rather than accumulating points through a system or any other popular and c...

PRICES IN THE EUROPEAN HOSPITALITY INDUSTRY INCREASING

William Law -
The prices of hotel rooms are on the rise. Hotel accommodation in Europe has become more expensive. A night in a European hotel last year cost an average of 100 euros plus VAT. This was 3.3% more than...