HYATT: HOTEL CHAIN LEAVING GIANT OTA’S?

Michael Trout -
One of the world’s largest hotel chains is fighting its online booking platforms (OTA). Hyatt is threatening Expedia and its partner portals that its hotels will leave the booking websites. ...

GERMANY: BUSINESS TRAVELERS APPRECIATE DIGITALIZATION

Nik Fes -
It sounds like a sci-fi movie. Pieces of luggage rolling by themselves and showing the owner where they are. 73% of business travelers would like to try the so-called “smart luggage”. Or at least thes...

CHINESE ONLINE EXPENDITURE IS SKYROCKETING WORLDWIDE

Nik Fes -
Chinese online expenditure all over the world is on the rise. Alipay, the world’s largest mobile payment platform, announced their data from this summer. The average user spending grew by 43% from 2,0...

NATIVE CONTENT ADVERTISEMENT IN TOURISM – THE BENEFITS OF CONTEXT

Theodore Slate -
Native content advertisement is one of the latest trends of the online marketing world. Many businesses complain about low conversion rates. This type of advertising might be quite helpful. ...

BOOKING VS. EXPEDIA, THE FIGHT OF TWO E-TOURISM PLATFORMS

Nik Fes -
Booking and Expedia dominate the field of global tourism on the Internet. Their domain is online booking of flights, hotels, apartments, cars etc. via different e-tourism platforms. ...
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