WHAT EUROPEAN CITIES YOU SHOULDN’T MISS?
As amazing as it is, a trip to Europe can also be a bit overwhelming if you do not know which cities to visit, which are a must-see, and which you can skip, especially if you are traveling for the fir ...
HOW A DIGITAL HOTEL CONCIERGE FACILITATES GUEST EXPERIENCES
Hotels now use digital concierge services to provide luxury and quick service to guests through their phones or tablets. The hospitality industry adapts to new technology by customizing guest stays an ...
TIKTOK AS A MARKETING TOOL FOR DESTINATION BRANDING
TikTok is a platform that needs no further introduction. After the lockdown in 2020, TikTok has become one of the most widely used social media platforms, and its growth remains exponential worldwide. ...
POTENTIAL OF AI TECHNOLOGY IN TOURISM IS IMMENSE
Tourism companies increasingly use AI to enhance customer experiences and gain competitive advantage. This trend marks a new era for the industry. By adopting AI technology, these businesses can provi ...
SOCIAL NETWORKS FOR TOURISM BRANDS: INSTAGRAM VS. FACEBOOK
For several years now, social networks have been trying to support brands' communication in the best possible way. If Facebook or Linkedin are the historical networks, the emergence of new platforms s ...
