MODERN TRAVELER PREFERS LAST MINUTE BOOKING

It is difficult to find a company in the tourism sector that is not aware of the importance of knowing the behavior of travelers. Successful company owner needs to be aware of the visitors’ preference...

NATIVE CONTENT ADVERTISEMENT IN TOURISM – THE BENEFITS OF CONTEXT

Theodore Slate -
Native content advertisement is one of the latest trends of the online marketing world. Many businesses complain about low conversion rates. This type of advertising might be quite helpful. ...

CUTTING-EDGE TECHNOLOGIES THAT ARE CHANGING DESTINATIONS

Anna Luebke -
Tourism is becoming an increasingly technological dynamic, largely explained by the new generations of tourists, such as millennials and Generation Z, who are born and raised with new technologies and ...

DECREASE OF AMERICAN TOURISTS TRAVELING TO CUBA

James Morris -
Although Cuba has reported a record of about 4.7 million international travelers, including around 620,000 American tourists in 2017, in the last months travels from the United States to the island ha...

SWITZERLAND TO BECOME A CYCLING TOURISM DESTINATION

Nik Fes -
Switzerland is aiming to diversify their tourism sector. The Alpine country wants tourists to arrive not only for hiking and skiing, but also for cycling. Cycling tourism is thus the main focus of loc...
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