THE IMPORTANCE OF CONTENT MARKETING FOR TOURISM INDUSTRY

Anna Luebke -
Content marketing is increasingly added to the marketing mix of advertising companies in the tourism industry. A content coordinated media presentation of a company or a region forms the basis for a s...

SPANISH TOURISM SECTOR: CLEAR SIGNS OF EXHAUSTION

Gary Diskin -
Decrease in arrivals and overnight stays, while expenditure continues to rise – the Spanish tourism sector reports considerable changes....

CHILEAN TOURISM AUTHORITIES REPORTED INCREASED ARRIVALS

Kevin Eagan -
A new foreign tourist’s arrival report released by the Undersecretary of Chilean Tourism stated that during the July 376,029 international travelers arrived in the country. While in total, during the ...

WE SIMPLIFIED TOURISM MARKETING COMMUNICATION ACROSS LANGUAGES

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When it comes to tourism, communication and transparency are vital in gaining customers’ trust and growing business. Language barriers have been a barrier for decades, deterring those looking to spend...

TOURISM REVENUES INCREASE SIGNIFICANTLY IN GREECE

Andrew J. Wein -
Greek tourism revenues have increased rapidly this summer. The sales in the industry rose by 14.2% in June to just under two billion euros. ...
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