Tourism marketing is getting ready for the post-pandemic times of ongoing recovery. While it may seem logical that destinations make extensive efforts to attract visitors, some cities are quite please ...
Artificial intelligence is rapidly transforming many industries, including tourism. Destination management organizations (DMOs) can significantly benefit from incorporating AI. This advanced technolog ...
A recent Digital Tourism Think Tank (DTTT) study, titled "State of Destination Marketing 2024," sheds light on the current trends and challenges the tourism industry faces. The study surveyed approxim ...
Colors – there is so much magic and meaning behind them. The advertising industry, through tourism neuromarketing, is taking advantage of that to get into the heart of the consumer. The colors of tour ...
TikTok has become one of the most popular social networks worldwide, in full expansion. The platform allows companies to communicate differently with their targets. Travel, one of the five most popula ...