FEW TOURISTS CHOOSE THEIR TRAVEL TRANSPORTATION BASED ON SUSTAINABILITY
Sustainable tourism has emerged as a popular trend among many companies recently. However, a recent sustainability report presented at the Phocuswright conference highlighted a significant mismatch be ...
COLORS OF TOURISM: A MARKETING OPPORTUNITY
Colors – there is so much magic and meaning behind them. The advertising industry, through tourism neuromarketing, is taking advantage of that to get into the heart of the consumer. The colors of tour ...
WILL ECOLABELS BE VITAL FOR TOURISM?
Many of ecolabels appear on websites, on the facades of accommodation providers or even on beaches. For 30 years now, labels have been developing in tourism, to guide travelers towards more environmen ...
TOP 5 TECHNOLOGY TRENDS SHAPING TOURISM IN 2024
Significant technological advancements, including artificial intelligence (AI) and green technology, are set to shape the tourism industry during 2024, bringing positive changes for travelers, hotelie ...
EUROPE’S DIGITAL GREEN CERTIFICATE SHOULD BOOST THE TRAVEL NUMBERS
Although it seems that the COVID-19 pandemic is somewhat under control in Europe, there is still no date for the end of the worldwide health crisis. However, the economy keeps moving forward and, afte ...
