MARKETING: WHICH SOCIAL MEDIA PLATFORMS TO USE?

Larry Brain -
Social media platforms are a crucial part of the inspiration and research process regarding travel. However, its role in the travel industry goes beyond just showcasing picturesque locations. Social m ...

TOP TRAVEL DESTINATIONS FOR GERMAN HOLIDAYMAKERS Video

Michael Trout -
The summer season is in full swing and many stakeholders in the tourism industry have been looking forward to this period after difficult times in the Covid-19 context. ...

THE POWER OF GEN Z ON TRAVEL AND HOSPITALITY

Justin N. Froyd -
The travel and hospitality sectors often discuss how the younger generation, i.e., Generation Z, is and will continue to transform these sectors. People born between the second half of the 1990s and t ...

MALAYSIA TO OFFER A 30-DAY VISA-FREE ENTRY FOR CHINESE TOURISTS

Anna Luebke -
Starting December 1, Malaysia will allow Chinese tourists to enter without a visa for 30 days. Following this announcement, the country's tourism gained immense popularity on major travel platforms. ...

SURVEY OF 2024 TRENDS REVEAL PREFERENCES FOR OFF-SEASON TRAVEL AND GASTRONOMY

Laura Maudlin -
According to a survey conducted by Barceló Hotel Group on social networks, it is predicted that more than 56% of travelers will be splurging on luxurious amenities for their vacations, despite the tre ...