Colors – there is so much magic and meaning behind them. The advertising industry, through tourism neuromarketing, is taking advantage of that to get into the heart of the consumer. The colors of tour...
Many of ecolabels appear on websites, on the facades of accommodation providers or even on beaches. For 30 years now, labels have been developing in tourism, to guide travelers towards more environmen...
Although it seems that the COVID-19 pandemic is somewhat under control in Europe, there is still no date for the end of the worldwide health crisis. However, the economy keeps moving forward and, afte...
At a time when the environment, sustainable development, green energies, flexitarianism and zero waste are at the heart of many concerns, tourism is not exempt from this awareness. Indeed, we are witn...
While the inflation rises and spreads to almost all consumer goods, 58% of French are not ready to sacrifice their holidays this summer, 2023....
