TRAVEL PLATFORM TO BECOME “TRAVEL FACEBOOK”?

Theodore Slate -
The world’s largest travel platform, TripAdvisor, has announced a new social user experience on its website. According to experts, the live version will be available later this year....

KUWAIT PLANS FURTHER INVESTMENT IN TOURISM

Denise Chen -
Kuwait plans to boost its travel industry, according to reports. It is forecasted that the country’s investment in tourism sector is set to grow at the rate of 4.3 percent on a yearly basis. The total...

Luxury Hotels Offer Free Stays for Pictures on Social Media

Nils Kraus -
In just a few years, social media have risen to become one of the most effective marketing channels, with the ability to reach millions of potential customers all over the world. It is thus not surpri ...

DESTINATION MARKETING: GOOGLE MAPS TO OFFER PROMOTED PINS

Gregory Dolgos -
The giant search engine, Google, will roll out a new advertising program, which will help to offer more local adverts to consumers using the popular GPS-based Google Maps app. Under the new program, v...

VIRTUAL REALITY IN TOURISM BECOMING MORE REAL

Bill Alen -
At a time when tourism is becoming increasingly "experiential", interactive immersion is becoming a driving factor in the purchasing experience of tourism clients. Virtual reality in tourism plays an ...
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