DESTINATION MARKETING: GOOGLE MAPS TO OFFER PROMOTED PINS

Gregory Dolgos -
The giant search engine, Google, will roll out a new advertising program, which will help to offer more local adverts to consumers using the popular GPS-based Google Maps app. Under the new program, v...

Useful Features of Smartwatches for the Travelers

Tomas Haupt -
According to Engadget, about 3.6 million smartwatches may have been sold by Apple in the second quarter of 2015. This would place them in the second position in the wearables class after Fitbit. It is ...

MARKETING STRATEGIES IN THE TOURISM SECTOR

Ashley Nault -
Social networks are very important for most industries, but this is especially true in the case of tourism marketing in Spain and elsewhere....
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