THE IMPORTANCE OF CONTENT MARKETING FOR TOURISM INDUSTRY

Anna Luebke -
Content marketing is increasingly added to the marketing mix of advertising companies in the tourism industry. A content coordinated media presentation of a company or a region forms the basis for a s...

EFFECTIVE CONTENT MARKETING APPROACHES FOR ANY HOTEL

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In recent time, the importance of content marketing has been a much-discussed topic in the hospitality industry, and there is no doubt that this strategy is here to stay....

TURESPAÑA AIMS TO REACH 1,500 MILLION EUROS FROM TOURISM REVENUES

Kevin Eagan -
In 2017, the Spanish economy received 172,900 million euros in tourism revenues - including direct, indirect and induced effects. This amount represent a 5.7% increase over 2016, representing 14.9% of...

TURKEY: 100 BILLION DOLLARS IN TOURISM REVENUES BY 2023

Laura Maudlin -
The tourism revenues in Turkey could reach 100 billion dollars by 2023 with the digitization of tourism enterprises, according to the managing director of a Turkish technology and tourism company....

CATALAN TOURISM PLAN LAUNCHED TO INCREASE TOURIST EXPENDITURE

Justin N. Froyd -
David Font, director of the Catalan Tourist Board (CBT), introduced the Tourism Marketing Plan 2018-2022, whose main objective is for Catalonia to become one of the top three tourist destinations in E...
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