TOP 4 TOURISM MARKETING TRENDS

James Morris -
In the digitalized world tourist boards, businesses, venues cannot afford to ignore the social networks as well as other marketing tools. Social media are part of the most important tourism marketing ...

THE IMPORTANCE OF CONTENT MARKETING FOR TOURISM INDUSTRY

Anna Luebke -
Content marketing is increasingly added to the marketing mix of advertising companies in the tourism industry. A content coordinated media presentation of a company or a region forms the basis for a s...

TURESPAÑA AIMS TO REACH 1,500 MILLION EUROS FROM TOURISM REVENUES

Kevin Eagan -
In 2017, the Spanish economy received 172,900 million euros in tourism revenues - including direct, indirect and induced effects. This amount represent a 5.7% increase over 2016, representing 14.9% of...

OBAMA IN KENYA – GREAT OPPORTUNITY FOR TOURISM MARKETING

Gary Diskin -
Kenya’s Association of Hotelkeepers and Caterers (KAHC) requested that the government make full use of the visit of President Barack Obama for marketing the country’s tourism sector. This is the best ...

JAMAICA TOURISM CELEBRATING POSITIVE NUMBERS

Joe McClain -
The number of tourists visiting Jamaica in the first nine months of 2015 increased by 5.5% over the corresponding period in 2014, according to a statement by the government of the island....
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